Save Slack messages as social content

Goal

Turn a Slack message into structured social content. Capture a comment, customer quote, launch note, or thread reply and route it into the Create workflow that fits your next step.

When to use this

Use message capture when the best source material already lives in Slack:

• A customer quote should become a draft post or idea
• A launch thread contains copy you want to repurpose
• Product feedback should land in a brief or knowledge base note
• Campaign planning needs a Slack message attached as input

You can start from a message link, pasted text, or the message shortcut when Slack shows Slash Social actions on a message.

Before you begin

Confirm these items:

• Slash Social is installed in your workspace
• You can read the message you want to capture (including threaded replies when the thread matters)
• An active brand is selected in App Home when your workspace has more than one brand

Content library paths that store reusable assets require the Content library feature on Starter, Team, or Scale plans. Core capture paths such as Create post and Save as idea do not depend on the library.

Steps

1. Prepare the source message

1. In Slack, open the message you want to capture. Expand threaded replies when the thread adds context.
2. Copy the message link from Slack’s Copy link action when you want Slash Social to fetch the full message and keep the source attached.
3. Copy the message text instead when a link is not useful (for example, a private channel you cannot link, or text you edited for clarity).

Message links work best when Slash Social can read the channel. Pasted text is the fallback when link intake fails.

2. Open Slash Social intake

Open Slash Social from any of these entry points:

• Type /social and search for the action you need in the Command Palette
• Type /social-create to open Create directly, then paste your link or text in the intake path
• Open the Command Palette from App Home
• Send a direct message to the Slash Social app and paste your link or text

Pick the entry point closest to where you are working. Channel conversations often start with /social or /social-create. App Home works when you are already planning content there.

3. Paste and choose an action

1. Paste the message link or text into the intake field Slash Social shows.
2. Pick the action that matches what you want to do next:

3. Select the brand if prompted.
4. Complete any follow-up modal for the path you chose (for example, format selection in Create or brief fields for Add to brief).

4. Finish the follow-up workflow

Each action opens its own modal or confirmation. Treat message capture as step one:

• Create post continues in the Create modal. Add media, accounts, and scheduling before you save or submit for review.
• Save as idea stores the idea with source metadata when a link was used.
• Import & Repurpose, Add to brief, Save to KB, and Add to campaign each have their own submit steps. Finish those modals before you close Slack.

Success criteria

You finished capture when:

• Slack shows a confirmation or opens the next modal for your chosen path
• When you used a Slack message link, saved ideas and drafts keep the source attached
• The saved record (draft, idea, brief note, KB entry, or campaign input) exists in the work center you expect
• Draft results such as draft saved, queued, or pending approval appear only after you complete the follow-up workflow, not immediately after paste

Troubleshooting

Related docs

• Slack slash commands